Sunday, January 30, 2011

Box Office Update: In the Depths of Hell

As grim as the outlook may be for the next month, take solace in the fact that it could never be as underwhelming as January 2011 was. We have some heavy catching up to do for the rest of the year. I know that many perceive the weekend of Season of the Witch to be the lowest our year has ever sunk, but I beg to differ, offering this weekend as a substitute. I'm just so underwhelmed by the box office performances that we've endured. Obviously the Oscar prevalent contenders are doing as well as always, with Black Swan looking to be the next film to break the $100 million barrier. The new releases of this year could use some improvement.

This week's new releases were The Rite and The Mechanic, but I honestly didn't notice until I had to comment on my expectations for them this weekend. Based on reviews, you'd expect the Jason Statham vehicle to do better in the box office, but that doesn't seem to be the way the world works. Instead, Anthony Hopkins garnered a short opening of $15 million, which should be easily overtaken next weekend. At this point, I still need to see No Strings Attached, but it's been doing fine enough for itself in the paltry competition it's had thus far. The only real question I have is why Yogi Bear is still in the top ten. Is the world really that pathetic?

1. The Rite (First Weekend; $15 million)
2. No Strings Attached (Second Weekend; $13.7 million)
3. The Mechanic (First Weekend; $11.5 million)
4. The Green Hornet (Third Weekend; $11.5 million)
5. The King's Speech (Tenth Weekend; $11.1 million)

6. True Grit (Sixth Weekend; $7.6 million)

7. The Dilemma (Third Weekend; $5.5 million)

8. Black Swan (Ninth Weekend; $5.1 million)
9. The Fighter (Eighth Weekend; $4.1 million)
10. Yogi Bear (Seventh Weekend; $3.2 million)

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