Given the mountain of hype surrounding Inception, you'd expect the film to open upwards of $70 million. However, given the fact that it's an original film with a complex premise, a 2 and a half hour running time, and presented in 2D instead of the money grabbing prices of 3D, I'm going to consider $60 million a success. It's Leonardo DiCaprio's biggest opening weekend, which begs the question of exactly how popular this actor is to audiences. Given the fact that both he and the rest of the cast and crew give effortlessly work to the film, and that it has been registering pretty positively with audiences, I can see the film holding up over the rest of it's run, and perhaps ending up with $250 million.
As for The Sorcerer's Apprentice, it took in $17 million this weekend. Big surprise, considering the negative reaction and the fact that it opened next to Christopher Nolan. Despicable Me held on to audiences with $32 million in its second weekend, adding to its total of 118 million. Twilight: Eclipse took in 13.5 million, and Toy Story 3 took in $11 million. Predators took a 71% drop to eighth. This weekend was down from the same last year when Harry Potter and the Half-Blood Prince debuted in #1.
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