Sunday, October 24, 2010

Box Office Update: High Activity

Marking another splendid weekend of October this year, Paranormal Activity 2 came out on top and set a horror film opening weekend record for the month of August. Given these strong numbers, one can easily expect to see another sequel in the works for release next year. Jackass 3D took a great 57% fall from last week, but that was expected for an opening of such magnitude as well as such hardcore competition opening. Red held on even better with a 31% fall, boding well for the coming weeks. Finally, a fair few film-goers went out to see Hereafter out of curiosity, leading a decent opening weekend, but not Eastwood's best.

1. Paranormal Activity 2 (First Weekend; $41.5 million)
2. Jackass 3D (Second Weekend; $21.6 million)
3. Red (Second Weekend; $15 million)
4. Hereafter (First Weekend; $12 million)
5. The Social Network (Fourth Weekend; $7.3 million)
6. Secretariat (Third Weekend; $6.9 million)
7. Life as We Know It (Third Weekend; $6.1 million)
8. Legend of the Guardians: The Owls of GaHoole (Fifth Weekend; $3.1 million)
9. The Town (Sixth Weekend; $2.7 million)
10. Easy A (Sixth Weekend; $1.7 million)

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